HOW PERFORMANCE MARKETING SOFTWARE HELPS WITH CRISIS MANAGEMENT

How to Prevent Mobile Ad Fraud With Performance Marketing SoftwareMobile fraud is an existing and ever-growing industry issue, wasting billions of dollars annually. It is a problem that will not go away – but it can be prevented with the right tools and strategies.One of the most effective strategies to prevent fraud is a unified performance mark

The Role of Press Notifications in Mobile Efficiency MarketingAs a strictly permission-based tool, press messages are extremely effective and need to be tailored to details individual teams. Personalization is the essential to reliable press marketing and can substantially improve reaction prices, specifically during onboarding.